Off-plan investments are a common choice among UAE investors. It involves purchasing a home before it has been fully constructed. This enables purchasers to purchase residences at a reduced cost in contrast to those that are ready-built. Off-plan investments have dangers even though they have many advantages. A master strategy becomes essential at this point. A master plan is a comprehensive road map for a community’s or area’s growth. Let’s examine why master plans are important for off-plan investments. Comprehending a Master Plan An essential component of the off-plan property purchasing checklist is a master plan. It is a thorough document that describes an area’s infrastructure, development plan, and design. Below are the key components of a master plan: Layout and Zoning Plans Master plans specify the distribution of land. This covers residential, commercial and mixed-use zones. It guarantees that the various uses of the area are balanced, preventing overcrowding or ineffective use. By taking into account utility placements, green spaces, and traffic flow, they also support balanced development. Development of Infrastructure One of the key components of the master plan for off-plan investments is infrastructure development. Public transportation networks, sewage systems, roads, and utilities are all laid out. This guarantees that the neighborhood has all the amenities it needs and is well-connected. When these components are thoughtfully planned, traffic is lessened, accessibility is enhanced, and everyday living is supported smoothly. Additionally, well-maintained infrastructure increases the area’s long-term desirability, drawing in both businesses and residents. Facilities and Services There are plans for parks, schools, hospitals, shopping malls, and other facilities. These enhance people’ quality of life and provide convenience. Well-placed luxury apartment facilities give a sense of community, enhance social interaction and decrease the need for long commutes. Phases of Development The project schedule is broken down into phases in a master plan. This minimizes interference with ongoing developments and guarantees a steady progression. Better resource allocation is made possible by phased development, which also keeps projects moving forward and fosters investor trust. It also ensures that needed infrastructure and services are provided on time to support each phase. You also need to be able to handle delays caused by off-plan properties. Collaboration with Professionals Government agencies like DLD in Dubai, architects, and urban planners all contribute to the creation of master plans. This guarantees adherence to rules and congruence with more comprehensive urban plans. New concepts, environmentally responsible methods, and community demands are also incorporated into collaborative planning. This comprehensive strategy produces a functional, orderly space that aligns with the long-term objectives for the development of the area. Important Advantages of a Master Plan for Off-Plan Investments When purchasing off-plan properties in the United Arab Emirates, a well-designed master plan is crucial. These are a master plan’s main advantages. Increased Transparency and Visibility A master plan gives you a clear idea of how the project will look when it is finished. By visualizing the layout, facilities, and infrastructure, investors can lower their level of uncertainty. By providing openness and outlining precise expectations, it increases confidence in the developer’s vision. Investors are better equipped to evaluate future development possibilities and make decisions with confidence due to this transparency. Planning for Infrastructure Smooth connectivity and necessary services are guaranteed by well-planned infrastructure. Reliable utilities, public transportation, and road networks enhance the property’s usability and desirability. In addition to improving convenience for locals, these features draw in businesses, bringing life to the neighborhood. The neighborhood is more livable overall when there is effective infrastructure available, which promotes sustainability and long-term growth. Potential for Value Appreciation Over time, the value of properties in master-planned communities frequently rises. Demand rises as more purchasers and tenants are drawn in by the amenities offered, the clever zoning, and the possibility of future expansion. Higher property values result from the community’s increased appeal as it develops and gets better. This fosters a favorable atmosphere for investors, guaranteeing sustained gains and supporting a robust real estate sector. Risk Reduction A thorough master plan lowers the risks of purchasing off-plan real estate in Dubai by ensuring the development complies with local regulations and market demands, thereby preventing delays or conflicts. It offers a well-defined, structured route that aids developers in adhering to budgets and schedules for seamless project advancement. Additionally, by protecting investors from financial or legal problems, this planning makes the transaction safer. Experience of Community Living The goal of master-planned communities is to create vibrant, cozy spaces. Recreational facilities, community centers, and open spaces encourage social contact and give people a sense of belonging. Compliance with Law and Regulation Master plans are usually approved by government officials. This guarantees that the project complies with construction requirements, environmental regulations, and zoning laws. This provides an additional degree of security for investors. Assessing an Off-Plan Investment Master Plan Every master plan is different. It’s critical for investors to evaluate the proposal carefully. This is how you assess it: Connectivity and Accessibility Verify the area’s accessibility to important urban centers, public transportation, and major roads. Convenience and increased property value are two benefits of good connectivity. Easy connectivity to transit systems speeds up commutes and increases the area’s appeal to prospective tenants and buyers. Additionally, it raises the property’s demand, which raises rental returns and promotes long-term capital growth. A better picture of the site can be obtained by examining the master plan before to investing in an off-plan project. Layout of the Community The UAE offers a variety of property kinds, each with its own distinct purchasing experience. Seek out a well-balanced mix of residences, commercial buildings, and parks. A well-planned layout lessens overcrowding and makes a space more livable. A pleasant place to live is created by incorporating a variety of locations that allow residents to conveniently access amenities, entertainment, and green areas. Additionally, by promoting social interaction and enhancing general quality of life, this balance creates a sense of community. Future Scalability Verify whether the plan permits expansion or enhancements in the future. Future needs can

Off-plan property investment has been the main trend for most investors who look forward to profiting from the boom in real estate business. However, any investment comes with dangers, and buying properties before completion is not an exception. Dangers come in the form of potential construction oversights up to market fluctuations, even a probable financial meltdown among some developers. These risks and how they are to be managed, therefore, should be understood so as to enable proper decisions to prevent or, at least, minimize the potential for unforeseen challenges. Delays in Construction Among the biggest risks that occur with investing in off-plan properties is the construction delay of it. Of course, most developers would provide an outline before completing the property. However, for most cases, delays are definite and may extend waiting times than what people may bear as an investor or homeowner awaiting the real completion of the property for dwelling or rental purposes. Reasons For Time Delay In Construction: Heavy rain, storm, or temperature may deteriorate it further and can even stop the construction work from continuing, leading to complete halt in construction operations which would drag the schedule much more behind schedule. Labour Shortage: Schedule of construction shall get delayed since desired laborers are not available in sufficient quantity, thus delaying the timeline of the entire project. Material Deficiencies: It will decrease supply deliveries or the availability of building materials, slow down and delays the construction work in completion. Design Change And Regulatory Issues: At times the regulatory issues emerge or the design or the permit changes have to be implemented during construction, which stalls. Not all of them is the control of the developer yet one should be able to tell that it may arise and ought to prepare for it. People buying houses hence would have to talk to the developers and secure those who would have realistic timelines that clearly tell the progress which is taking place. Market Fluctuations Dubai is changing. Therefore, the property condition in the emirate may change due to reasons that fall into either economic or political perceptions. One may buy an off-plan that may cost one a low price. Market conditions are most probably to change once that construction of that same building has completed it in order to lose some worth. Conditions That Change The Property: Economic Instability: Recession of the economy in the world or its change could determine the demand level for real estates in Dubai; therefore, prices should fall. Interest Rates: High interest may push some people into default since it will be costly to service; low demand calls for low prices on properties. Supply And Demand: Over-supply of properties or lesser demand in specific regions can drop the price of the properties down, which may eventually be a loss investment in the final stage. Consumer Confidence: Political instability or any other incident in the world, impacting the consumer confidence level also influences the real estate market. Market Risk Controlling Diversification of investment is a very good approach to control market risk. Off-plan properties alone should not be the focus of investment; there should be diversification among residential, commercial, and so forth. It’s also worth investing in other places in Dubai. Local trends may be easily traced, and a real estate consultant may be sought to gain an edge on an investment. Diversification lessens the impact of the market drop and provides a higher number of alternatives. Bankruptcy of a Developer It is the financial feasibility of the property developer which completes an off-plan project. As a result, if a developer gets into a financial crisis or even bankruptcy, then it would be disastrous for buyers. Worst case scenarios will see projects being abandoned mid-way during construction as properties will still remain half-way complete and gigantic losses will ensue. Effects Of Bankruptcy On Buyers Project Abandonment: Since if the developer is declared bankruptcy or runs short of funds the project can lie suspended for all times. Loss Of Investment: It may hard to recover, investment for many who have advance already paid up since the loss incurred would remain significant. Legal And Financial Complications: Sometimes, they will be put through a lengthy legal process of retrieving their money, and it is not assured that they would get back their money. How to Mitigate the Risk of Developer Bankruptcy: However, the best is to do all the due diligence that one can about a developer before buying the property as off-plan. The financial credibility of the developer, the success record of projects completed, and the reputation in the market must be checked by the buyers. The advice of a financial advisor may be sought in order to have an overall good insight into the reliability of a developer and to assess the risk involved. Avoiding developers who have had a history of being financially unstable or with delayed projects is also advisable. Changes in Personal Circumstances Off-plan property investments will take years to complete, where it could run in some cases. This is about the age an individual’s life changes in a way that maybe changing finance access or settling of a mortgage completion of the project. Life Changes Which Can Happen Job loss : Job loss, or change in job may mean changing the financing source to the repayment of mortgage. Health Problems: An immediate sickness or injury may leave him or her incapable of working and unable to earn any offsetting income against his or her personal finances. Family Events: The financial security of an investor can also be put in jeopardy by a variety of uncontrollable family events, including the care of a family member or a new baby. Considering the fact that off-plan construction involves lengthy timelines, there is an equal importance in planning for life change that may arise without much warning. In this respect, the buyer’s financial situation should be stable before tying themselves down to an off-plan property, and then work out a sound strategy with financial advisors

There is a promising phase of supply in the offing starting end of Q4 2024 with nearly 40,000 new off plan properties in Dubai. This rise is in tandem with the increased need for residential properties situated in Dubai, which is well positioned as an international business city and also, as a city of residence. In the following section, we get more specifics on this expected volume, what is propelling it and the implications for the investors and buyers.   Market Surge Overview Skilled in 2024 a tremendous growth was witnessed in the Dubai real estate market. Digital transactions values even went up to AED 52 billion in the second quarter of the year, up 81% from the same period last year. Some of the key growth zones include jumeirah village circle, Mohammed Bin Rashid city, Ras Al Khor, Business bay and Dubai Hills Estate.   Anticipated Project Launches However, 2024 fourth quarter is expected to show over 200 new projects along with 40,000 off-plan properties in the offing. These advancements will involve different kinds of properties like apartments, villas, townhouses, and many others in order to meet buyers’ expectations. As estimated by Property Monitor the total value of new launches could rise as high as AED 272 billion making this one of the most important periods in Dubai’s real estate industry.   Major Developments to Watch Some of the most notable areas expecting new projects include:   Dubai Islands: Providing homes and complexes on the water with lavish homes and state of the art amenities. Jumeirah Garden City: A dynamic urban, commercial and dwelling area of today’s architectural design. Dubai Maritime City: Specializing in marine tourism and hospitality service related industries and properties. Motor City: An integrated living and working environment based on the motorsport industry. DubaiLand Residence Complex: Offering basic yet modern type of housing at reasonable rates.   Factors Driving Demand Economic Growth and Stability The population and good economy: Dubai is now on the verge of 3.8 millions and this has called for housing. There remains nowadays a conducive environment for the foreign investors to invest in the city and to seek for secure business ventures.   Attractive Payment Plans Off-plan properties are also very popular and affordable since developers are presenting diverse and attractive financial options. These developments tend also to comprise contemporary amenities, which enhances their attractiveness.   Rising Investor Confidence The social policies and measures that have been put in store by the Government of Dubai for enhancing the living conditions have greatly influenced the economic stability of this company. This trend is also seen from the August 2024 sales that we noted to be 16,145.   Impact on Property Values Though it will help to overcome the problem of unsold inventory, especially the ready to move inventory, new properties will also act to moderate the price levels. Analysts currently believe that the balance between oversaturated supply and the demand will underpin new good investment opportunities while ensuring the market’s stability.   Trends for the Future and Necessary Considerations Focus on Sustainability Today, there is a trend toward sustainable living all over the world which has had an impact on developers in Dubai. During the construction of the new products, people are incorporating the aspects of sustainability within the technology as these fulfill the needs of the buyer.   International Developer Participation Off-plan property demand is high; thus there is a flood of developers from other countries into the Dubai market. It is anticipated that the influx will bring about competition and innovation on the aspects of design, price, and aspects of the products.   Diversification of Offerings In order to attract diverse customer segments, developers are now aiming both at various property segments and tiered pricing. North Carolina offers everything from large waterfront villas to small-town apartments for low prices.   Key Areas Driving Growth   Jumeirah Village Circle (JVC) As a center for young families seeking affordable homes, East end newest jurisdiction – JVC, has become the latest hotspot for new projects. Due to its well suited geographical position and good infrastructural facilities it is one of the most preferred places for investors as well as users.   Mohammed Bin Rashid City (MBR City) MBR City is actually one of the distinguished locales in Dubai and it is already equipped with high-end housing and all rounded infrastructure. The enhanced off-plan activity has been witnessed as a result of popularity of such projects among high net high worth individuals.   Dubai Hills Estate This community is a master plan and it features both contemporary living and the features of the natural environment. Dubai Hills Estate still remains a favourite for families as it boasts of a Golf course, schools and shopping centers.   Ras Al Khor Developers now describe Ras Al Khor as a wildlife sanctuary due to the natural environment there which is now experiencing an increase in off-plan property launches in the area that target environmentally sensitive investors.   Business Bay An extremely popular commercial and lifestyle sector, Business Bay enjoys the burgeoning demand for high-rise apartments with mixed complex uses. Another advantage is its location in close working vicinity to Downtown Dubai.   What It Means For Buyers And Investors Hence, the increased number of new projects is perfect for buyers and investors on the property market. Here’s how different groups can benefit:   Investors: Off-plan properties are valuable investment opportunities because they have relatively stable prices, and their rental yields are very high. Homebuyers: Easy payment methods and many choices mean every buyer will be able to afford his dream home. First-Time Buyers: Off-plan properties are some of the most accessible property opportunities in Dubai with access to relatively affordable homes with the latest finishes and facilities.   Conclusion The nightingale of Dubai’s real estate market is on the precipice of a new era to be exact with the 39,947 off-plan homes across the rating by the end of 2024. The Dubai property market is now full

Through the sale of relatively affordable and luxurious apartments, expansive villas, and state-of-the-art commercial structures, Dubai has emerged as a hub for high-end properties at the global level. Property investors, mortgage holders, and builders based anywhere in the world are attracted to this exciting market by the prospects of growth and profitability. One persistent issue the otherwise bubbling market has long grappled with is the delay in handing over of properties. Such knowledge will then be essential for all parties of interest who wish to enter into Dubai’s real estate arena. Causes for Property Handover Delays in Dubai The handover of residential and commercial properties does not always take place on time in Dubai. There are multiple factors that cause such setbacks and affect stakeholders differently, as described below. Financial Challenges for Developers Other than that, economic fluctuations may rise the cost of materials, and unexpected expenditures could disrupt cash flow, leading to a delay in construction. Regulatory and Administrative Issues The regulatory environment within Dubai is complex. Changes in regulatory requirements could necessitate additional approvals or inspections, even delaying the project completion date. Administrative challenges of this nature can significantly disrupt project timelines. External Factors Natural calamities, geopolitical tensions, or a global pandemic could also affect construction schedules. For example, the COVID-19 pandemic considerably disrupted supply chains and labor availabilities, worsening delay problems. Poor Project Management The failure to deliver on time can be attributed to inept project management. This includes poor planning, lack of coordination between contractors, and not sticking to timelines, all of which contribute to handover delays. Changes in Buyer Preferences Changes in consumer preferences due to market conditions may require developers to alter their projects. This will make the property more attractive, but it will also prolong the handover time because of modifications. Here Are The Lessons Learned The fact that handovers frequently experience delays has provided a learning curve for everyone involved-from buyers to developers. Some of the key lessons learned include: Appropriateness of the Handover Process The handover process in Dubai involves thorough inspections, paperwork, and compliance with the law. Such measures are essential to be known to the buyers so that the buyers’ expectations can be effectively managed and potential delays addressed. Information about the handover procedure equips buyers to advocate on behalf of their own interests. Due Diligence Importance There is essential due diligence to carry out on the developer before buying an off-plan property. Buyers need to find out about the developer’s past performance, for instance, whether the developer had completed earlier projects with time. A good reputation developer is less likely to experience delays, hence reducing risks for buyers. Projects Progress Monitoring Maintaining open channels of communication to the developers and project managers up to date could keep them abreast of progress. Routine updates and site visits can give insight into time for completion as well as alert buyers on managing expectations. Maintaining an accurate record of all communications can also benefit buyers in case of disputes. Legal Remedies for Property Handover Delays The UAE government has thus put in place adequate measures to safeguard buyers from off-plan property delays. Under Law No. 13 of 2008, the developers are required to register the projects with RERA and, in case there is some unreasonable delay, buyer rights prevail. Here are some legal remedies open to buyers: Filing a complaint with RERA Escrow Accounts Arbitration and Litigation If negotiations fail, Buyers can resort to arbitration or file a case with the Dubai Courts. Hiring solicitors with experience in property rights law can help the process run more smoothly and increase the likelihood of a successful conclusion. Seller Prevention Strategies on Delaying Property Handover for Buyers Choose Reputable Developers: Select developers with a proven track record of timely project completions. Research their previous projects and read reviews from past buyers. Understand Payment Plans: Familiarize yourself with the payment milestones associated with your purchase. Ensure that these milestones align with the project’s progress to avoid financial strain. Perform Site Visits: While visiting the construction site often allows buyers to get a feel of how things are going and whether there is going to be a delay. Develop Open Communication: A rapport with the developer can actually achieve transparency. Regular meetings can sort out issues and alleviate anxieties. For Developers Develop Strong Financial Management: Abiding by strong financial management can help in receiving proper funding for projects. In turn, proper budgeting helps in taking provisions for unknown expenditures. Increase Buyers’ Communication: Involving buyers with progress of the project establishes trust and reduces tensions. Progress updates may ensure that the buyer’s expectations are being met, thereby reducing complaints. Ensure Regulatory Compliance: RERA rules and regulations must be complied with. Ensuring adherence by following norms helps avert the cause of litigations besides having an impeccable reputation. Ensure Effective Project Management: Efficient project management would help in more managed construction process and less chance of delayed completion . Buyer Issues During Delay In the light of having well-defined rights, buyers still experience a number of difficulties while waiting during delayed property handovers: Increasing Costs Delays lead to additional rental costs for buyers, as they may have to seek alternative accommodations to stay in while waiting for their own property. Such financial pressure can be very undermining to budgets and uncertain. Certainty: Unclear timelines may disturb long-term plans for the buyers. The inability to project when a property will be ready can affect personal and financial decisions like planning family moves or securing financing. Emotional Stress The uncertainty and frustration that characterizes delays brings upon the buyers their emotional stress. This can create a sense of vulnerability towards the real estate market and can lead a buyer to becoming helpless. Opportunity for Builders with the Delay Although the delay might look challenging, there is an opportunity for developers with proactive strategies: Innovative solutions As a developer, they can be able to utilize innovative techniques and technologies for constructing the building that results in efficiency. The use of

Abu Dhabi real estate continues to be impressive with a long list of off-plan developments that promise to redefine luxury and urban living. These include waterfront locales to sophisticated urban complexes, complete with the latest facilities, sustainable designs, and unmatched quality of life. This blog gives information related to the details of some of the under-construction off-plan projects in the city, including details such as starting prices and developers. Diva Yas Island Diva Yas Island probably is the most famous project with Reportage Real Estate development, through which it grants residents to live the perfect waterfront lifestyle at Yas Island. This residential complex presents studio, one, two, and three-bedroom apartments, elegantly but cozy designed. Its location also borders Abu Dhabi International Airport, Yas Mall, Schools, Parks, and some of the entertainment venues such as Etihad Arena. Locality: Yas Island, Abu Dhabi, UAE Facilities: Swimming pools, gym, BBQ areas, kids’ playground, pet area, and landscaped gardens. Unit Types: Studio to three-bedroom apartments. Floor Plans: From 260 sqft to 880 sqft Starting Prices: Starting from AED 414,000 Completion Date: 2025 Sept Payment Plan: 25% down payment, 75% on handover. Developer: Reportage Real Estate. Ville 11 Burtville, Luxury. Young but family-friendly luxury stay, modernly designed two-to-four-bedroom apartments, and strategically positioned alongside the GEMS School and many attractions. One of Abu Dhabi’s fastest-growing areas, live amongst the city’s major attractions in an exclusive community. Location: Masdar City, Abu Dhabi, UAE Facilities: Gymnasium, community pool, BBQ area, and playground for children. Type of Units: apartments and townhouses of Bedrooms: 2 to 4 Floor Area: 982 to 1,812 sqft. Price From: AED 1,400,000 Completion: September 2027 Payment Terms: 10% down payment, balance will be paid during construction Developer: Burtville Perla Heights Based on this architectural design, here’s yet another gem from Yas Island. Perla Heights would come with extraordinary panoramic views over the sea. A 326-unit development, covering all studio and one-bedroom through three-bedroom apartments-finished to quality in maximizing finishes for natural lighting-from there, it is bound towards some great and thrill-full attractions like Yas Beach and Yas Waterworld, et al. Location: Yas West, Yas Island, Abu Dhabi, UAE Facilities: Big pools, BBQ area, kids’ pool, covered parking, and Zen garden. Types: Studios to four-bedroom apartments Sizes: From 349 to 1,515 sqft Off-Plan Prices: Starting AED 1,034,980 Date of Completion: December 2027 Developer: Reportage Real Estate Residence 25 Its apartments will take your breath away over the Arabian Gulf as Burtville now presents Residence 25, with a broad choice of one to five-bedroom suites. All of the apartments come with a maid’s room, and seven free years of entry to Yas Beach. Strategically located near arterial roads and the airport, Residence 25 in Yas Island, Abu Dhabi, UAE provides great convenience in lavish living. Facilities: Pool, gym, outdoor landscaped gardens, kids play area, and BBQ Type of Units: One to five-bedroom apartments and duplexes Size: From 700 to 2,500 sqft. Price: Starting AED 1,270,000 Completion: July 2028 Payment Terms: 15 percent down payment, 85 percent during construction Developer: Burtville Nobu Residences Saadiyat Grove First and foremost, it is a harmonious fusing of Japanese and Arabic styles, as one can tell by Nobu Residences by Aldar Properties. The Abu Dhabi’s finest cultural institutions in the list of premium beachfront community by Nobu include the Guggenheim and Zayed National Museums. Beach access exclusive facilities along with cinema and yoga room have made this place suitable for nurturing indulgence and relaxation. Location: Mamsha Beach, Saadiyat Island, Abu Dhabi, UAE Amenities include shared pool, Jacuzzi, beach access, gymnasium, cinema, and yoga room. Unit Types: Studio to three-bedroom apartments with maid rooms. Floor Plans: From 322 to 2,216 sqft. Starting Prices: From AED 750,000. Completion Date: December 2027. Payment Plan: 65% during construction, 35% on handover. Developer: Aldar Properties PJSC The Art House Exquisitely styled within the heart of Saadiyat Grove-the gateway to key cultural landmarks-the Art House truly explodes in art and culture. The creative enterprise embraced creativity in all its ramification-from art studios to coworking spaces, taking it down to a private rooftop lounge offering panoramic city views. Supper club and cinema offer the chance for residents to live an urbane lifestyle under one roof. Location: Saadiyat Island, Abu Dhabi, UAE Facilities: Art studio, Health club, Rooftop deck, Sky garden, Arthouse cinema Unit Types: One to five bedroom apartments and sky villas Unit area size from 1,022 to 2,755 sqft. It will start from AED 3,300,000. Completion date: May 2028 10 percent down payment and 55% during its construction and 35% on handover. It is developed by Aldar Properties PJSC. The Source Terraces A vision of holistic living, The Source Terraces by Aldar offers peaceful spaces in the lively Saadiyat Grove district. The project is designed based on the well-being of residents through the availability of terraces and the wellness club and nicely structured communal spaces. Location: Saadiyat Island, Abu Dhabi, UAE Health club, wellness studio, spa, secret garden, and rooftop deck. Unit types available: One- to four-bedroom apartments. Starting Price: From AED 3,000,000 Expected Completion Date: August 2027. Payment Scheme: 10% at the time of booking, rest is 90% that can be paid while it is under construction Developer: Aldar Properties PJSC Abu Dhabi Future For Real Estate These developments, that are to fill the ambitions, continue attracting residents and investors from all over the world, bringing new standards in luxury, innovation, and sustainability. Abu Dhabi has off-plan projects that suit every lifestyle, ranging from waterfront views to lush gardens and wellness-focused spaces. FAQ’s What are the advantages of purchasing an off-plan property in Abu Dhabi? Off plan properties have relatively lower prices so it can invest in premium property with easier payments. Provides latest designs and luxury along with green issues as well of the project. Can the off-plan property be personalized? Am I allowed to personalize? Some developers permit personalization, which is that a buyer wishes change in finishes and layouts Establish from the developer whether such personalization can be made. What is the down